Hello Hello F22 crew!
Welcome to the first *Showdown!* I hope to be doing posts like this going forward where we compare and contrast similar freelancing sites and/or services. So I figured I should start with the two that people compare on the daily. Upwork and Fiverr! Historically these sites are pretty similar-you have a job you need done and you find someone to do it for you via these sites. Freelancers can create profiles that highlight skills to influence your decision to hire them. BUT there are some major differences! Keep reading to find out which would fit your #freelancerhustle better!
The Set-Up – Similar
Getting set up on both Upwork and Fiverr is a simple process. Both ask for general information and a detailed description of the freelancer’s abilities. The description is an opportunity to show off and stand out with great details about skills, abilities, and highlights of past work experience. The description can be considered a summary of one’s resume that highlights the parts that are most important to the kind of work you want to do. Both encourage the freelancer to post a picture as this is proven to generate more work than no picture or a stock image.
Getting the work – Different
Upwork operates on what could be considered the traditional freelancer model. This means that a prospective employer posts a job description of what they need and the freelancer offers a proposal for how they can satisfy the needs of the employer along with a proposed fee for completing the work. Often, the employer will indicate how much they are willing to pay for the job and the freelancer can then decide if they want to match that amount or charge a different fee. Newbies can start working on Upwork by offering lower bids, in the beginning, to build up the number of jobs and 5-star reviews.
With Fiverr, the freelancer posts a ‘gig’, meaning they offer a presentation (a video is encouraged) to explain what they can do. The prospective employer then looks through the freelancers to see who matches the assignment. Rather than employers setting an amount, the freelancer sets their fee. This fee can change with various ‘upsells’ that the ‘seller’ (the freelancer) can offer, such as quick delivery, multiple edits, etc.
Communication – Slightly similar
For Upwork, a freelancer can conduct job searches and write proposals for jobs they are interested in. These proposals are similar to cover letters in that they highlight the job seeker’s abilities and how those abilities are a match for the specific task at hand. Each submission costs a certain number of “Connects” (up to six). For the basic free membership, Connects cost .15 per connect, sold in bundles up to 80. Connects can be rolled over from month to month up to 140. For the Plus plan, the cost is $14.99 per month which comes with 70 connects plus other handy features; such as being able to see what other bids have been offered for a given job.
With Fiverr, a freelancer begins their communication only after a potential employer has contacted them. The same concepts apply in terms of making a good impression with the use of a professional, confident, engaging proposal. There is no fee for communicating with the buyer. One of the main differences with Fiverr is that the freelancer can offer the buyer various packages at different price points and the buyer can choose what they like. For example, a graphic designer can offer a 1-color logo design as a basic package, a single multi-color design for the standard package or 3 multi-color designs for the premium package. Fiverr encourages all members of the site to be explicit in what each of these services entails so that the buyer knows exactly what they can expect, this includes what they will do and won’t do.
Getting Paid – Slightly similar
Both Upwork and Fiverr take 20% of the freelancer’s fee. However, with Upwork, the amount drops to 10% after $500 with a client and 5% after $10,000.
While both sites require patience to get that first gig, Upwork feels as though breaking in might be slightly easier simply because you can catch a prospective employer’s eye with a well-written proposal. As long as freelancers stay on top of new posts and are among the first to get their proposal in, they do stand a fair chance of getting the job. This means a lot of engagement with the site throughout the day. With Fiverr, the freelancer is keeping their eye on their gig post, trying to make it as appealing as possible in a busy marketplace. An employer can utilize the buyer request function which essentially means that they can post their job and receive proposals. This isn’t the same as being able to actively seek out jobs and tailor one’s presentation to that specific job but it does give the freelancer more opportunities to get a foot on the Fiverr ladder. Also, Fiverr offers many off-the-beaten-path job opportunities like tarot readers, jingle writers, spiritual healers and so on. Anything you can think of can become a gig with Fiverr.